Coaching for electrical contractors
You know the electrical trade. A Team SPG coach teaches you the business side: your numbers, your prices, your people, and a weekly meeting that ends with decisions.
No contracts, at any level.
The Red Fox Electric team with their Team SPG coach.
An electrical business coach helps the owner of an electrical shop run the company on a system. At Team SPG, your coach checks your pricing and your numbers with you. Your coach trains your electricians, CSRs, and dispatcher for their roles. Then your coach checks that the work got done.
Our coaches have run plumbing, HVAC, and electrical companies themselves. They have hit the numbers they ask you to hit.
The system is the same for every trade. These three things change what your coach spends time on.
A leak or a failed furnace cannot wait. Much electrical work can. So your electricians have time to look at the whole home on every call.
Most homeowners cannot tell what is wrong inside a panel. Your electricians learn to explain what they found in plain words: what is safe, what is not, and what it costs to fix.
Panels, surge protection, EV chargers, smart-home devices, and indoor and outdoor lighting. Your electricians learn to offer options for each one.
What your coach works on most: Find the work on every call and explain why it matters.
Phase 1
Coaching follows the Owner's Roadmap, and Phase 1 starts in the service department. First you check your pricing. The Billable Hour worksheet shows what one billable hour has to earn to cover your costs and your profit goal. If your rate is below that, every job is priced too low.
Next you set up Key Training Indicators (KTIs) for each electrician. These are close rate, average ticket, callback rate, and maintenance plans sold. Your electricians learn PACE, our four steps for running a service call.
See the Billable Hour worksheet · See the full Owner's Roadmap · Electrical business guides
From an electrical shop we coach
“Not only has revenue increased but also our company culture and management's accountability.”
Every role
Your budget, your billable hour rate, your scorecard, and the weekly meeting.
Ride-alongs, call reviews, and the daily huddle.
PACE for the service call. PLAN for finishing the job so the customer does not call back.
Conversation guides for booking the call, and practice answering objections.
Sending the right electrician to the right call.
The Service Operating System
The system we coach has five parts: Vision, People, Scorecard, Issues, and Process. Accountability is in the middle. Your coach works with you on each part in the order of the Owner's Roadmap.
On-site training
On-site training runs for several days at your location. Options include operations, technician ride-alongs, priority dispatching, and financials.
“Our on-site was great with Coach Nick! He's truly talented at his craft and very knowledgeable.”
Three ways to start
A 30-minute call about your shop. You talk through where the business is today and what is getting in the way. You leave knowing what to work on first. There is no cost and no obligation.
The Starter Toolkit is one of two first steps into coaching. It includes a business review call, KTI setup for your team, webinars, and one-on-one sessions.
Fast Track is a two-day workshop for owners who run three or more trucks. One ticket covers up to three attendees from your company. You leave with a 90-day plan for your shop.
Not ready for a coach? SOS is free software your whole team logs into. Create a free account and see your numbers this week. Create your free SOS account.
Yes. Our coaches have run plumbing, HVAC, and electrical companies themselves. They have hit the numbers they ask you to hit.
The system is the same for every trade. The emphasis changes. In an electrical shop, your coach spends more time on checking the whole home, explaining safety, and offering upgrades.
It depends on the level of coaching you pick. We go over pricing on your free Strategy Session, after we learn about your shop and which level fits. There are no contracts at any level.
Yes. The free SOS software has courses for technicians and a Technician Assessment built for HVAC, plumbing, and electrical. Each person on your team gets a login.
The Strategy Session is free. There are no contracts.